A Fender Custom Shop instrument is exceptional. You know it when you play one: it is much more than the sum of its parts. It is imbued with intangible, fascinating elements that add a new dimension to your playing experience. It’s as if the instrument itself is filled with history, living the spirit of the place where it was built and the devotion of those who crafted it.
The Custom Shop houses the most skilled and talented builders at Fender. It’s a lively, noisy, and creatively passionate place that reaffirms its nickname as the dream factory every day. The builders at the Custom Shop are fully devoted to their craft: they are artisans, artists, music fans, and often, mad scientists. They are the best at what they do, and they pour all their passion, hard-earned knowledge, and skills into every instrument they build. This is no ordinary place, and the creations that come out of it are not ordinary instruments. Welcome to the Fender Custom Shop.
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